Consumers have started prioritizing sustainable products and that includes sustainable packaging. Because millennials and Gen Z drink across all alcohol categories, sustainability is a competitive brand advantage.
Steel kegs are one of the most sustainable packaging options because it is reusable for 30+ years. With the glass-bottle shortage, there is no better time than now to finally prioritize this zero-waste format.
Are you unsure if your program is the right fit? Here are some tips on when to choose steel kegs over glass bottles:
YOUR WINE DOESN’T REQUIRE BOTTLE AGING
YOU WANT MORE CONTROL OVER THE CONSUMER EXPERIENCE
YOU DON’T WANT TO COORDINATE GLASS, CORK, LABELS, AND FOIL
YOU DON’T HAVE A GRAPHIC DESIGNER
YOU WANT TO ENSURE YOUR WINE IS HANDLED WITH CARE
YOU WANT A DURABLE PACKAGE
YOU WANT A ZERO-WASTE PACKAGE
Do you still want to know if your wine program is the right fit for steel kegs? Fill out this form and one of our team members will reach out to you.